
Knowledge of Consumer and Client language
- Skilled in Qualitative & Quantitative Research with worldwide & multinational corporations' clients since 1991
- Our experience in what works and what does not, facilitates the work of the client, because we already know his technical language and procedures, therefore he does not have to invest in detailed briefings
- FOCUS is a skilled "Translator" from the clients' language to the consumer's one, and vice versa